Multi-platinum artist Ekweani, widely known as CKay, has introduced his new record label, ‘Boyfriend Music Limited’.
The 29-year-old songwriter established the label in partnership with his childhood friend and manager, Joseph Salubi.
According to a statement from the management, the label aims to support artists, songwriters, and producers by ensuring they receive their proper royalties.
The statement also mentioned that the label will offer A&R services to artists to help them “unlock their creative potential.”
“Boyfriend Music Ltd. is excited to announce its official launch in Lagos, Nigeria. Boyfriend Music Ltd is a music management & publishing company dedicated to helping artists, songwriters and producers collect their rightful royalties and providing A&R services to unlock their creative potential.”
Joseph Salubi, Managing Director of Boyfriend Music Itd added:
“At Boyfriend Music Itd., we believe in empowering creators by ensuring they receive the royalties they deserve and by offering the resources and guidance needed to thrive creatively.”
CKay in an Instagram post also appreciated Salubi, saying:
“I couldn’t be more proud of this moment. From us being two young dreamers in Kaduna, Nigeria, to travelling the world and blessing people with the gift of music… Seeing how far we’ve come gives me great joy. I love and appreciate you always broski!”
CKay gained widespread fame with the release of his hit single ‘Love Nwantiti’ in 2019. The track became a major success in Afrobeats, propelling Nigerian music to new heights.
After gaining worldwide success on TikTok in 2021, CKay’s hit single ‘Love Nwantiti’ was certified RIAA 8 times platinum. The track, featured on CKay’s EP ‘CKay The First’, remains the most certified Nigerian song in the United States.
Initially signed to Loopy Music, CKay’s label merged with Chocolate City in 2015, where he released his second EP, ‘CKay The First’, which included ‘Love Nwantiti’. In 2021, CKay revealed that he was no longer with Chocolate City and had signed with Warner Music South Africa.
Last year, CKay expressed his excitement when award-winning rapper Olamide featured him on the song ‘Trumpet’.
